Global Marketing Senior Manager Groupe Talents Handicap

SUMMARY OF THE POSITION

Working closely with senior global leads, affiliates and cross-functional partners, the Manager/Sn Manager plays a hands-on role in executing global programmes, coordinating stakeholders, ensuring compliant delivery and supporting insight generation to inform future strategy.

MAIN RESPONSIBILITIES & TECHNICAL COMPETENCIES

Customer Education & Training Programme Delivery

• Support the planning, execution and continuous improvement of global customer education and training programmes across the brand portfolio

• Coordinate logistics, timelines, materials and stakeholders for global training initiatives (F2F and digital)

• Ensure programmes are delivered on time, on budget and in full compliance with internal SOPs and governance requirements

• Contribute to the development and maintenance of training materials, tools and resources working with internal and external partners as required

• Support impact tracking and KPI reporting for training initiatives, helping to assess reach, quality and outcomes

Global KOL engagement - Execution and support

• Support the implementation of the global commercial KOL engagement strategy in line with defined brand and franchise priorities

• Coordinate global KOL activities including commercial Advisory Boards, speaker programmes, congress engagement and educational initiatives

• Maintain and support global KOL mapping profiling, segmentation tools and collaboration with global and local teams

• Act as a key operational contact for affiliates, supporting alignment between global approach and local execution while respecting lobal ownership of relationships

• Collect and synthesise KOL insights from activities and markets, feeing into global teams to inform ongoing optimisation

Global Congress & Event Support

• Support the execution of the global congress strategy for the brand portfolio including preparation, coordination and follow up activities

• Work cross-functionally with the marketing, medical, business ethics and external vendors to ensure smooth delivery of Ipsen's' commercial presence and customer facing activities

• Lead on post-congress reporting and insights consolidation

Cross-Functional & Affiliate Collaboration

• Work closely with global medical, market access, legal, compliance and other functions to ensure aligned and compliant execution

• Support affiliate teams with the roll-out of global initiatives, tools and programmes and acting as a point of contact for questions and guidance

• Contribute to best practice sharing across markets and help identify opportunities for process of executional improvements

Operational Excellence & Compliance

• Ensure all activities are delivered in full compliance with Ipsen policies, SOPs and applicable regulations

• Support budget tracking for assigned activities and programmes

• Contribute to the continuous improvement of operations processes related to KOL engagement and customer education

KNOWLEDGE & EXPERIENCE

Knowledge & Experience (essential):

• Solid experience in the pharmaceutical or biopharmaceutical industry in marketing, training or customer engagement roles

• Experience in HCP education, training programmes, congress activities at national, regional or global level

• Strong marketing experience in one of the top 5 European markets (UK, France, Germany, Spain, Italy) or in North America (US, Canada),

Knowledge & Experience (preferred):

• Regional or global marketing experience

• Knowledge / previous experience with Veeva PromoMats

Education / Certifications (essential):

• Degree-level education, ideally in life sciences or in business studies

Language(s) (essential):

• Fluency in spoken and written English

Language(s) (preferred):

• Knowledge of additional languages such as French would be beneficial

#LI-Hybrid